Hardly anyone thinks they’re good with the camera. Unless of course, you asked for a cast of actors or a news anchor.
To be honest, there are some cameras that I think I’m not very good at, and I’ve shot hundreds of videos over the last few years.
So this question begins, are we really scared with the camera, or are we making some simple mistakes that make us believe?
Luckily, I got your answer.
We are all ready to write an electronic camera.
I know this because I have personally worked with hundreds of professionals, probably hundreds, to help improve the camera, and have been the most feared communicators because questionable communicators are considered less than natural hours away.
And you can get there too.
In this article, I want to break down the five most common mistakes people make in front of the camera, why these behaviors occur, and how you can fix them.
Believing You’re No Good On The Camera
You don’t make a big mistake that you can do if you think you can’t already do it. Life is an issue, and being with the camera is no different.
If you think you’re not good with the camera or can never be, you’re probably not going to be that.
But, if you think you can be good with the camera, then you will have your chance.
So what do we do? It’s a common piece of advice you can hear to deal with self-defense until it becomes “fake”. While I think it may be true for this, I don’t think it will apply here.
We don’t need false trust. Instead, we need to re-correct the so-called “good camera” definitions.
In this context, here’s what it means to us. Having a good camera serves to be helpful. The whole station
That’s your job. Be as helpful as possible and eliminate distractions.
This simple belief base will eliminate 50% of the common mistakes you may ever make with your camera. In fact, without believing that our work can be helpful, it is much more difficult to apply.
Stopping At Every Mistake Miscue
I would like to use an analogy to explain why this is really why.
In 2018, National Geographic made a documentary about Alex Honnold, a famous rock climber, made it unthinkable and scaled the monster El Capitan without a rope or harness.
Named “individually free,” this way of climbing means that when you’re on the rock, you’ll climb better.
Spoiler: If you haven’t seen the movie, Alex makes it to the top.
It’s an incredible film, but it’s also a good visual representation, I mean what happens when you give up and start all over again.
Imagine that you are climbing a stone wall, and when you hold on to it you don’t hold it well, you put it aside. Can you imagine that you would make little progress?
Going back from camera to camera, there’s no better way to stop and start than to hinder your growth as a communicator by making a mistake or making a mistake.
You have to keep going. Perfectionism is an obstacle at best, a tragic mistake at worst.
Therefore, we developed what we call the “No-Stop Rule”. You can simply make as many choices as you want, but you can’t stop in the middle of a take.
The peak of virtual sales
This improves your performance with the camera over time, makes it easier to edit your footage, and reduces the time required to record a video.
Trying Too Hard To Sound Smart
We’ve seen all of this before, but maybe we didn’t realize you were watching a video enough, and all the time “I don’t like this person” or “I don’t understand the only thing this is saying”.
Often, it’s not because that person doesn’t like things or doesn’t know their own things, but because they tried to make themselves look like a genius.
We are all very capable. I often get into this trap too. Inevitably, when you send your message, there will certainly be doubts, even if you carry it unconsciously, and you will think that your message is not enough.
Make no mistake, though. While it may be a contradiction, your reliability doesn’t judge how eloquent you are. Instead, it will explain how you are.
Your viewer is a real-world person, and they don’t want to teach or sell you. They want to make good and informed decisions and purchases.
If you don’t believe me, think about the last time you searched for a product review or unlock on YouTube.
You’re more likely to trust the look and feel of the content, not the very scripts and the highly produced reviews, because they feel even more so.
Note that you are ready for the next camera. Again, our job is to be helpful, not like the smart person in the room.
Not Using your hands
Now, let’s look at your integrated visual aids, starting with a thought-provoking question: “Why the hell does talking to your hands also make a difference?”
Well, I’m glad I was asked.
Mark Bowden, an expert on Body Winning Body Language, author of Winning Body Language, presents some fascinating arguments that verbal communication has been an indicator of reliability since humans had a shared language.
Mark explained to us that when we walked around the tribes around us we were not at all confident in the people outside our group. In fact, to stay alive you should be pretty good at deciding whether or not someone was a friend or foe, and you can do it pretty quickly.
Is it a good way to identify whether someone was a friend or foe? Whether they had a weapon or not.
If you could see the hands, especially the wide mouths, you would say they were not a threat.
Even today, an easy way to show your “universal sign of trust” is to show your hands and you’re immediately more trustworthy.
Therefore, we need to show our hands and use these as well to improve our message. Numbers, pointing, or gestures that show options A and B with your hands make a huge difference to help someone understand what you’re explaining.
So don’t sit in your hand, fold your arms or put your hands in your pockets. Keep them, ready to go, and show that you do not have weapons.
I’m kidding, of course. Use them for communication.
Using a script
There is no word for a new video and it is a well-written script, a very polished guarantee of success.
That’s the problem, scripts rarely succeed. They are especially successful when we talk about sales content that builds trust.
Why would a well-written script be a mistake?
I want to consider the moment you asked someone to watch a video who said they were experts in solving your problem.
You watched the video and could easily tell they were reading a script.
What makes you think? Would you believe he was an expert? Would you believe what they had to offer with confidence?
Therefore, scripts are harmful in this context.
Instead, take the knowledge about your offer and the wisdom gained to help people and write a list of what you want to cover in your video and start recording.
In fact, you’ll be amazed when those moments of thought and filling words really create more confidence and make you more visible.
None of us are perfect with the camera
So the question remains, are we really scared with the camera, or are we making some simple mistakes that make us believe?
The answer is: none of us are perfect with the camera; we all make mistakes and that should be the case.
Just remember that it’s normal to feel worried about these things and inevitably, every time you communicate in a video, you’ll have doubts about yourself and think you’re not good enough.
We all do. And that’s what makes life interesting. You can always get better.